IT Travel Trends in 2023
Technology has evolved rapidly in recent years, transforming the way that businesses operate.
Travel companies have also adopted many innovative technologies, and advancements in IT are set to be crucial to the future of the sector.
Want to know what the latest IT trends are and how they will impact the travel industry?
Read on to find out.
Latest travel tech trends
As we discussed in 10 Key Technology Trends Emerging in the Travel & Tourism Industry in 2022, there are a number of new tech trends that are being adopted by travel companies.
Some of them include:
- Voice Search & Voice Control
The use of voice search and voice control can help travellers to obtain information about their travel plans or destination without having to speak directly with staff. Voice control is also being used for contactless services by accommodation providers like hotels, allowing guests to customise lighting and heating settings in their rooms.
- Contactless Technology
Contactless technology such as hotel check-ins and payments were used during the pandemic to help with security measures as well as to help restore consumer confidence. Contactless technology has been around for a while but is set to become even more powerful and to continue to grow within the travel sector.
- Virtual & Augmented Reality
Virtual and augmented reality are beginning to be used in the travel sector through the use of VR headsets and smartphones, allowing customers to experience destinations, hotels and restaurants without actually travelling.
- Internet of Things
The Internet of Things is the network between connected technologies such as chips, software and sensors that are powered by the internet. This can be used in the travel industry to control appliances such as those in hotel rooms or airplanes, as well as to sort and track travellers’ luggage and gather data.
- Facial Recognition
Biometric facial recognition software can scan, store and recognise your face, and in the future may replace the need for hotel room keys, transport tickets, credit cards and even identification such as passports.
- Robotics
In recent years, robotics such as chatbots as well as physical robots have been used within the tourism sector, helping with tasks such as answering customer queries and transporting luggage.
How is IT transforming the travel business?
For travel businesses, the use of some form of IT has gone from being an option to a necessity. Technology has transformed how companies operate, as well as how consumers research, plan and book travel, and innovation is going to be even more important going forward.
During the pandemic, the use of technology such as digital Covid certificates and contactless payments became invaluable, helping the sector to recover.
And, this type of technology is only predicted to become smarter and more powerful.
Within the travel industry, IT will continue to enhance the customer experience, allowing companies to provide more personalised and efficient services. This will also help businesses to streamline their processes and gain valuable insights and data, saving both time and money.
What is the next big technology breakthrough in 2023?
According to Forbes, some of the breakthroughs in technology that are expected to have an impact on businesses in 2022 and 2023 are:
- Computing power
Computing power has come a long way, and in the next few years, computers are set to become even more powerful. This includes things like the introduction of 5G and 6G networks, meaning more power not only on our computers but also on our smartphones, cars and wearable devices.
- Smarter devices
The increase in computing power will result in smarter devices, and intelligent televisions, cars, and even robots will help to simplify tasks. This will assist both consumers and businesses, making processes such as travel bookings more efficient.
- Quantum computing
Quantum computing will allow machines to handle and process information in an entirely different way, giving us more powerful systems that can handle even more data.
- Big Data
Due to digitalisation, there is a huge amount of data available. This data can be used to gain insights into consumers’ habits and needs, research trends and analyse business performance.
- Extended reality
Innovations in augmented and virtual reality are set to become even more advanced and accessible, paving the way for unique virtual travel experiences.
- Genomics
Genomics and gene editing are responsible for a variety of innovations, such as the development of new vaccines, and combined with nanotechnology will be used to create things like bendable screens, self-cleaning fabrics and self-repairing paint.
- CO2 Calculators
As the effects of climate change are becoming more present, sustainability is becoming more and more important. Finding the most responsible and effective routes and trips will be hugely impactful to the travel industry going forward.
12 top strategic tech trends for 2023
Each year, Gartner identifies the next big trends that will be crucial for businesses. This year, the list focuses on strategic trends that will enable growth, digitalisation and efficiency, and how this can help companies to connect with their customers as well as protect profit margins and cash flow.
These trends will undoubtedly have huge impacts on the future of travel, allowing businesses to implement more digitally-focused solutions. The trends are:
- Data fabric
- Cybersecurity mesh
- Privacy-enhancing computation
- Cloud-native platforms
- Composable applications
- Decision intelligence
- Hyperautomation
- AI engineering
- Distributed enterprises
- Total experience
- Autonomic systems
- Generative AI
How Nezasa is adapting to new IT travel trends
Here at Nezasa, we know the importance of technology within the travel industry. That is why we offer the most cutting-edge, innovative and efficient software solution to travel agencies and tour operators, and why we are constantly updating and improving our technology in order to keep up with the latest trends as well as customer needs.
Our TripBuilder software allows travel brands to design, plan and sell end-to-end itineraries to travellers, simplifying the booking process and offering hyper-personalisation and flexibility, all on one easy-to-use online platform.
We’re also offering travel brands the chance to start using AI and optimisation algorithms to create the most effective flight routes, thanks to TripOptimizer. This unique tool allows travel agents to offer the best deals, in minutes, for multi-stop flights and roundtrips.
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